Zomato’s New Feature
Zomato, a popular online food delivery platform, has launched a new feature called “Book Now, Sell Anytime.” This is the company’s first ticketing platform in India, allowing users to book tickets for events in advance.
How the New Feature Works
Here’s how the “Book Now, Sell Anytime” feature works:
- Booking Tickets: Customers can book tickets for any live event through the Zomato app.
- Selling Tickets: If a customer’s plans change, they can list their ticket for sale on the Zomato app at any price they choose.
- Ticket Transfer: When another customer buys the listed ticket, the original ticket is canceled, and a new ticket is generated for the new buyer.
- Payment: The seller gets the full amount for the ticket credited to their account at the price they listed.
Rules to Avoid Black Market Issues
To prevent black market sales and price hikes during major events, Zomato has set some rules:
- Ticket Limit: A customer can buy a maximum of 10 tickets per category.
- Platform Monitoring: Zomato will monitor the platform to prevent misuse of the feature.
- Event Pricing: Each event will have a fixed ticket price, which may vary from event to event.
Impact of the New Feature
This new feature aims to reach as many people as possible and introduce competition in the ticketing market. It is expected to benefit many users by offering a flexible and regulated ticketing process.
